Research Analyst - Lead Generation
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We are seeking a highly motivated, results-driven Research Analyst - Lead Generation to support our growing U.S. recruitment and staffing business.
This role is ideal for someone who enjoys researching companies, identifying decision-makers, building targeted prospect lists, and conducting outbound outreach to generate new business opportunities.
Key Responsibilities
Lead Generation & Prospecting
• Identify and research target companies and key decision-makers (Hiring Managers, VPs, CXOs, HR/Talent Acquisition Leaders) within various industries across the US market.
• Utilize multiple channels, including cold calling, email campaigns, LinkedIn Sales Navigator, and industry databases (e.g., ZoomInfo, Lusha), to generate new leads.
• Develop and maintain a robust pipeline of potential clients who have a need for contract, contract-to-hire, or permanent staffing services.
Outreach & Qualification
• Conduct high-volume outreach to potential clients to introduce the company's staffing solutions and establish a relationship.
• Qualify leads based on defined criteria to ensure a high-quality handoff to the Account Executive team.
• Set up discovery calls and qualified meetings for the Account Executive/Sales team.
• Maintain accurate and up-to-date records of all activities and lead information in the system.
• Monitor industry trends, competitive landscape, and client pain points to inform sales strategy.
Maintain accurate records of prospects, outreach activity, responses, and follow-ups.
Follow up consistently with prospects through structured outreach sequences.
Monitor hiring trends, company expansion, new projects, and other indicators that may create recruitment opportunities.
Work closely with the Business Development team to improve targeting, messaging, and outreach strategies based on results.
Required Skills & Qualifications
• 1-3 years of proven BDE/Lead Generation experience in a B2B environment with a focus on outbound hunting.
• Demonstrated track record of meeting or exceeding targets for qualified leads and scheduled meetings.
• Exceptional phone presence and highly professional verbal and written communication skills.
• Self-starter with high energy, resilience, and a tenacious approach to cold outreach.
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