Public Relations Account Executive

Company Description

Mercom India Pvt. Ltd is a public relations firm with offices in Bangalore, Delhi, and is a subsidiary of US-based Mercom Capital Group, llc.

Mercom Capital Group, llc, is a global communications and consulting firm focused exclusively on clean energy and financial communications. Mercom’s consulting division advises cleantech companies on new market entry, custom market intelligence, and overall strategic decision making. Mercom’s consulting division also delivers highly respected industry market intelligence reports covering Solar Energy and Battery Storage/Smart Grid/Efficiency. Our reports provide timely industry happenings and ahead-of-the-curve analysis specifically for C-level decision making.

Mercom’s communications division helps clean energy companies and financial institutions build powerful relationships with media, analysts, government decision makers, local communities, and strategic partners.

Role Description

Ø Provide PR support for Mercom India and its parent company, Mercom Capital Group.

Ø Support the day-to-day activities of the Europe and U.S.-based client account team.

Ø Develop regular client reports, including media coverage reports and quarterly client activity reports.

Ø Create and maintain master conference and award lists.

Ø Research, create, and maintain media lists.

Ø Coordinate with media and pitch research requests between the U.S. account team and the research team.

Ø Coordinate in-house design activity between the U.S. client account team and graphic designers.

Ø Monitor media, analysts, and selected social media accounts to report coverage that affects the client's business and deliver regular reports to management.

Ø Develop and monitor research on various businesses and industries that affect our clients - must comprehend different industries and technologies quickly.

Ø Assist with event management for Mercom trade shows.

Ø Effectively manage media and analyst inquiries and coordinate responses with the account team.

Ø Develop press releases and media pitches for Mercom

Ø Develop marketing content for Mercom products and services

Ø Develop content for email campaigns

Ø Energy experience a plus

Ø PR agency experience a plus

Qualifications

• Proficiency in Public Relations strategy development, Media Relations, and Campaign Management
• Strong Writing, Copy Editing, and Proofreading skills
• Skills in Pitching Stories, Managing Press Releases, and Event Coordination
• Proficiency in using PR tools and monitoring media coverage metrics
• Exceptional interpersonal and communication skills for building relationships with clients and media
• Ability to work effectively in a fast-paced, on-site environment in Bengaluru
• Bachelor’s degree in Communications, Public Relations, Marketing, Journalism, or a related field
• Prior experience in the clean energy or renewable industry is an advantage
• Strong organizational skills and an attention to detail